Willingness to pay for Ecotourism in Oyan Lake, Nigeria

Folake Ramat Moyib; Olugbemiga S Ojo; Ibukun A. Ayodele

doi:10.6092/issn.2036-5195/5987

Authors

Folake Ramat Moyib University of Ibadan and Tai Solarin University of Education
PhD student in the Department of Wildlife and Ecotourism Management, University of Ibadan, Nigeria and a Lecturer at the Department of Agricultural Sciences, Tai Solarin University of Education, where she teaches Agricultural Economics courses as well as Recreation and Ecotourism planning and management. She holds MPhil, MSc. and BSc. Degrees in Agricultural Economics from the University of Ibadan before venturing into Ecotourism management in the Department of Wildlife and Ecotourism Management, in the same University. She is a member of the International Association of Agricultural Economists and International Biometrics Society, Group Nigeria. Her research focus is gender studies
Olugbemiga S Ojo University of Ibadan

Senior Lecturer at the Department of Wildlife and Ecotourism Management, University of Ibadan, Nigeria. His area of specialisation is Recreational Fisheries and Ecotourism. He is one of the supervisors for Ms. Moyib F. R.’s PhD research in Ecotourism Management. Dr Ojo O. teaches Ecotourism and Recreational Fisheries Management courses in the University. He is a consultant to the University of Ibadan on Oba Dam Tourism Development Center. He is a member of Fisheries Association of Nigeria.
Ibukun A. Ayodele University of Ibadan

Professor and the first Head, of the Department of Wildlife and Ecotourism Management, University of Ibadan, Nigeria. He holds PhD., MSc and BSc in Wildlife from the University of Ibadan. His research focus is on Wildlife and Ecotourism Management. He teaches Wildlife and Ecotourism Management courses in the University. He has several peer reviewed articles to his credit. He is also a consultant to the University on Oba Dam Tourism Development Center.
He is the major supervisor for Ms F.R. Moyib her PhD research work in Ecotourism Management in the same Department.

DOI:

https://doi.org/10.6092/issn.2036-5195/5987

Keywords:

Ecotourism, Dichotomous choice, Group tourism, Logistic Regression, Viewing-fees

Abstract

This study examined tourists’ willingness to pay for relaxation and factors that influence the visitors’ willingness to pay for ecotourism at Oyan Lake, Nigeria. A cross sectional survey with the use of questionnaire was done; the dichotomous choice method based on payment card method was employed to elicit some information. Three hundred and twenty tourists above 16years that visited the Lake between 2013 and 2014 were selected as respondents. The logistic regression result revealed that visit to local communities, amount to be paid within group, tourism-awareness, group tourism, and the amount that individual tourist should pay had significant effects on the tourists’ willingness to pay for tourism. The study indicated that while tourists are willing to support Oyan Lake, the introduction of additional viewing fees within groups would be acceptable; government should improve the marketing of this destination through awareness creation.

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Willingness to pay for Ecotourism in Oyan Lake, Nigeria

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