Paniandi, T. A., A. R. Albattat, M. Bijami, A. Alexander, and V. Balekrisnan. “Marketing Mix and Destination Image, Case Study: Batu Caves As a Religious Destination”. Almatourism - Journal of Tourism, Culture and Territorial Development, vol. 9, no. 17, Jan. 2018, pp. 165-86, doi:10.6092/issn.2036-5195/7246.